Some products get bought. A few get re-ordered. The Pure Cotton Relaxed Set is in the second group. Over 7,000 women own it, and the store tells us it's one of the most re-ordered sets they sell, which means the same women keep coming back for a second and third color.
We wanted to know why. So we asked, we read the replies, and we wore it for three weeks without going near an iron. Here's the countdown.
7It's 100% cotton. Nothing else.
No polyester, no clinging, no static, no itching by mid-afternoon. Cotton breathes, cotton washes, cotton gets softer. The set feels like your favorite old shirt on the day you buy it, and then improves from there.
6The crinkle is built in
This is the one that changes minds. The cotton has a natural crinkle texture that's designed to be worn exactly as it comes out of the wash. There's nothing to press flat, because flat isn't the look. Hang it, wear it, done.
“I hung it on the back of the door overnight, put it on for church, and my daughter asked if it was new. It had been in a suitcase for three days.”Frances L., verified buyer
5One set, three outfits
Buttoned up together, it's a set. The longline shirt open over a tank with jeans is a second outfit. The wide-leg pants with a fitted knit is a third. Readers tell us they stopped packing anything else for long weekends, and we believe them, because we did the same.
Quick one. When did you last iron something?
4The waistband doesn't argue after lunch
A soft elastic high-rise waist on the pants. It sits where you put it, stays there through a meal, and never leaves a mark. The shirt is oversized with dropped shoulders, so it skims rather than grabs. Sizes run XS to 4XL and the cut is forgiving at every one of them.
“I'm a 3XL. Matching sets usually make me look upholstered. This one makes me look like I have a stylist.”Bernadette K., verified buyer
3It's opaque. Even the light colors.
A quiet but important reason. This is a mid-weight cotton, not a gauzy one. The light blue, the beige and the lavender can all be worn without a camisole underneath, which matters when it's 88 degrees and you're already wearing enough.
2The colors are actually good
Navy, army green, beige, gray, black. Fine. But also turquoise, lavender, pink and light blue, the colors that make people say "oh, I love that" in a parking lot. Readers who buy a neutral first almost always come back for one of the brights.
1$49.90 instead of $99.90. This week.
Reason one is arithmetic. The set is normally $99.90. Readers pay $49.90 right now, in any of the nine colors, sizes XS to 4XL. For a set that replaces an outfit, an iron and a dry-cleaning bill, that's the cheapest thing in your closet per wear.
Lavender and army green sold out in the middle sizes the last time this ran. Get the one you want first, think about the second one later.
9 colors. Swipe.
average from 1,900+ reviews
Comfy, stylish, flattering. I get compliments every single time. I'm 67 and I own the beige and the lavender and I'm eyeing the pink.
Finally an outfit that gets curvy women and still looks good. The elastic waist doesn't squish my tummy. Loose enough to layer, polished enough for dinner.
Straight out of the suitcase, zero ironing. Thick enough not to be see-through. The light blue makes me feel about ten years younger.
Half price on the Pure Cotton Relaxed Set in any color, any size. The discount shows on the product page. When the popular colors are gone, they're gone until the next run.
Quick answers
Is it really 100% cotton?
Yes. Shirt and pants are both 100% cotton with a natural crinkle texture. No polyester, no synthetics.
Do I need to iron it?
No. The crinkle is the design. Machine wash cold on gentle, hang to dry, wear.
How does it fit?
The shirt is oversized, the pants are high-rise with an elastic waist. Take your usual size for a relaxed fit or size up to go fully oversized. XS to 4XL, free exchanges.
Is it see-through?
No. It's a mid-weight cotton. Even the light colors are opaque enough to wear without a camisole.
Shipping?
Ships within 24 hours with tracking. Delivery estimates show at checkout.
The verdict
Seven reasons, and they add up to one thing. This is the set you can pull out of a bag, put on, and be the best-dressed person at brunch without touching an iron. This week it's half price, which is the eighth reason we didn't need.
P.S. Readers who bought a neutral came back for a bright within five weeks on average. We'd just get both now and save the shipping.
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